Specifications for Flash Creatives
File Size Limits
- For 728x90 or 468x60 banner - 25K
- For 300x250 or PopUnder - 45K
Maximum Dimensions
- 728x90 or 468x60 Leaderboards/Banners
- 300x250, 720x300, 600x400 for PopUnders
- 300x250, 250x250 for Medium Size Rectangles/Squares
An Alternate-GIF must be provided with the same dimensions as the Flash (SWF) provided in case the user does not have the flash player and does not want the flash player
Entering/Creating the Click-thru URL
For Flash MX/Flash 6
- The Flash File (.fla extension) must first be modified.
- The clickTAG is the tracking code assigned by the ad serving network to an individual ad. The clickTAG allows the network to register where the ad was displayed when it was clicked on. This click through data is reported to the ad serving servers so advertisers may determine the effectiveness of their campaign.
- The code below will allow ad serving networks to dynamically assign a clickTAG to their ad.
- In this example, a getURL action is being assigned to a button that will navigate the browser to ["clickTAG"]. The "getURL(clickTAG)" statement appends the variable data passed in via the OBJECT EMBED tag and navigates the browser to that location. It is the tracking code assigned by the ad serving network, which allows them to register a user's click on that advertisement.
- In order to have a new browser window open when clicking on the banner, choose "_blank" by the window option in the action window. See picture below.
Entering/Creating the Click-thru URL
For Flash MX/Flash 7
- The Flash File (.fla extension) must first be modified.
- In this example, a getURL action is being assigned to a button that will navigate the browser to [clickTAG]. The getURL(clickTAG,"_blank") statement appends the variable data passed in via the OBJECT EMBED tag and navigates the browser to that location. It is the tracking code assigned by the ad serving network, which allows them to register a user's click on that advertisement.
- The url variable, clickTAG should be inserted without "" for the creative to work properly. See picture below.
- In order to have a new browser window open when clicking on the banner, choose "_blank" by the window option in the action window. See picture below.
All .SWF files should be compiled to be compatible with the Flash version 5 player.
No delivery code is necessary, we will provide the proper code to ensure proper delivery within our system for the type of delivery desired.